Business systems
Mailchimp is fine for newsletters and simple journeys. We set it up cleanly, connect it to the CRM and move you off it when the business outgrows it.
Mailchimp is one of the systems of record or automation layers we connect inside a revenue system. The goal is one clean flow of data: lead in, CRM record, follow-up, booking or order, revenue reported, with Mailchimp doing the job it is best at and nothing duplicated.
Mailchimp setup, automation journeys, segmentation and integrations with your website, store and CRM, with deliverability handled properly.
Klaviyo for stores that need behaviour-based flows; Mailchimp for simpler newsletters. We recommend by use case.
Yes, contacts and tags sync so the CRM stays the single source of truth.
Yes, where it adds something the CRM does not already do. We map the fields, decide the direction of sync, set ownership rules and test the handoffs before anything goes live.
Fifteen minutes on what you run today and where this sits in it. No proposal until we have seen your system.
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