What was the main goal of the campaign?

To unify SportsHub's online and offline operations for a seamless shopping experience.

Which technologies were used?

Magento, Salesforce, React Native, AWS, and Tableau.

How was inventory managed across channels?

Through real-time POS and Ecommerce sync.

Was a mobile app part of the project?

Yes, a React Native app supported scanning, shopping, and loyalty tracking.

What kind of customer growth was seen?

35% more online purchases and 20% more in-store revenue.

Were loyalty programs involved?

Yes, an integrated rewards system increased retention.

Was personalization included?

Yes, personalized campaigns and recommendations were deployed.

What are future plans?

AR try-ons, wearables, and self-checkout expansion.

What role did Tableau play?

It powered data visualization and purchase behavior analytics.

Is this strategy scalable?

Yes, the architecture supports more stores and app users.

Ecommerce Growth SystemsConfidential · 6 Months

Unified Ecommerce + Retail Strategy for Sports Retail Brand Confidential

Nationwide Retailer of Premium Sportswear & Equipment

Duration: 6 Months

Platform: Magento Commerce, Salesforce, AWS, React Native

Channels: Ecommerce and In-store Retail Omnichannel Campaign

Apply for a demo What we installed

The results, visualized

How Confidential performed

Online Revenue Growth$480K+

Online Sales Uplift35%

Retail Revenue Boost20%

Customer Retention Rate85%

Capture

Qualify

Follow-up

Book / Sell

Report

Direct answer

Technovier unified a sports retailer's online store and physical outlets into a seamless omnichannel system with synchronized inventory and a dedicated mobile app. The result: $480K+ in online revenue growth, a 35% uplift in online sales, and a 20% boost in retail revenue, all through a single integrated commerce infrastructure.

Overview

Collaborated with us to synchronize its online store and physical retail outlets, aiming for a seamless omnichannel shopping experience. By integrating inventory systems, launching a mobile app, and enhancing data-driven personalization, the brand achieved impressive cross-channel growth.

Magento Commerce, Salesforce CRM, React Native App, Tableau, AWS Cloud, Digital POS Sync.

Problem, Constraints, Baseline, Approach, Results

Problem

Retailer needed a seamless omnichannel experience across online and store.

Constraints

Inventory mismatches and legacy POS limited real-time sync.

Baseline

Disconnected journeys hurt loyalty and repeat purchases.

Approach

Integrated Magento with POS, launched app, and layered CRM personalization.

Results

$480K+ online revenue growth, 35% online uplift, and 20% retail boost.

150K+

App Downloads

$480K+

Online Revenue Growth

35%

Online Sales Uplift

20%

Retail Revenue Boost

85%

Customer Retention Rate

60%

Repeat Purchase Rate

150K+

App Downloads

$480K+

Online Revenue Growth

$480K+

Online Revenue Growth

35%

Online Sales Uplift

20%

Retail Revenue Boost

85%

Customer Retention Rate

60%

Repeat Purchase Rate

150K+

App Downloads

Key metrics shown: $480K+ Online Revenue Growth; 35% Online Sales Uplift; 20% Retail Revenue Boost; 85% Customer Retention Rate.

Challenges

1. Inventory Inconsistency: Mismatch between online availability and in-store stock causing customer dissatisfaction.

2. Disconnected Experiences: Online and in-store shopping journeys lacked continuity, affecting brand loyalty.

3. Manual Retail Processes: Retail stores used outdated POS systems with limited data sync capability.

Services Provided

Omnichannel Ecommerce Integration
Mobile App Development
In-store POS Digitization
CRM and Loyalty Program Setup
Customer Journey Mapping
Personalized Campaign Automation

High Visibility

Cross-platform campaigns and app promotions generated over 1.2M visits in 3 months, expanding SportsHub’s reach across online and in-store audiences.

Targeted Reach

Marketing focused on high-converting user segments and cross-channel engagement:

Cart abandonment emails linked to in-store discounts
Geo-fencing for in-store promotions
Loyalty app notifications with localized offers
AI product suggestions via app
Email campaigns based on purchase history

Brand Association

Emerged as a digitally forward brand offering both premium in-store service and online convenience, elevating brand perception among fitness enthusiasts and athletes.

Innovation

Tech-driven retail transformation included:

• Mobile Shopping App: Allowed barcode scanning, stock lookup, and direct order from store aisles.

• POS + Ecommerce Sync: Enabled real-time inventory view across 40+ stores and online.

• Customer Loyalty Engine: Points-based rewards integrated with app and store purchases.

Impact Analysis

Results from the unified commerce execution:

• $480K+ Online Revenue Growth Ecommerce sales surged through app and website.

• 35% Online Uplift Shoppers purchased more frequently and at higher value.

• 20% Retail Boost Digital tools drove in-store visits and sales.

• 85% Retention Customers returned more often across all channels.

• 60% Repeat Rate Loyalty campaigns increased return shopping behavior.

Stakeholder Feedback

The leadership team at SportsHub praised the seamless transformation, higher customer loyalty, and robust backend architecture supporting scalability.

Future Plans

Next steps to expand omnichannel dominance:

• AR Try-On for Sportswear: Launch AR feature in app to virtually try on sneakers and apparel.

• Self-Checkout Kiosks: Deploy smart kiosks in retail outlets for faster in-store purchases.

• Wearables Integration: Connect purchases with fitness tracking devices for gamification.

Tech Stacks

Tools that powered the commerce transformation:

Shopify

Conclusion

The SportsHub case proved how integrating digital and physical retail can elevate customer experience and revenue. Their journey sets a benchmark for unified commerce strategies across the sports retail sector.

Related systems